An intro…

And so it begins. You’re likely here because you’re signed up for the Blogging 101 class as well. It looks to be an interesting and enjoyable journey.

When you return, expect to find a series of articles on marketing automation and marketing strategy, along with the occasional random thought stream.

If you do decide to do so, and share an interest for marketing, my goal is to suggest different ways to think about strategy and workflows leveraged when deploying marketing automation. The primary focus will be Act-On Software, as it is the platform I am most familiar with, but we may branch off to other tools as well as we go.

Thanks for stopping by!

Phil

Image courtesy of Heinz Marketing.

Image courtesy of Heinz Marketing.

3 thoughts on “An intro…

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